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When you take a closer look at the Porsche and Ferrari logos, both luxury models have a logo featuring a prancing horse. So what is the Porsche symbol and why are the Porsche and Ferrari logos similar? Surprisingly, the horse featured on both logos have the same origin. Learn more about the history of the Porsche and Ferrari logos, compare the Porsche logo vs. Ferrari logo, and more with our team at Porsche Westlake today, then check out our other Porsche information.
Where did the prancing horse come from? The prancing pony originated as the coat of arms of the former state of Weimar, Germany and its capital, Stuttgart, which is known as Baden-Württemberg today. This is used separately in each logo as each brand has an independent connection to Stuttgart.
As mentioned above, the Porsche logo is essentially the entire coat of arms of Weimar, Germany. This only currently exists on Porsche vehicles since the coat of arms no longer exists from the beginning of the creation of Baden-Württemberg. And, of course, a coat of arms is not supposed to spell out what they stand for, so the Porsche logo is technically not a coat of arms since the logo now says “Porsche” and “Stuttgart.”
The Porsche brand honors Stuttgart in the logo as this is where the company was founded in 1931. In 1952, the Porsche 356 was the first model to bear the prancing pony logo.
As for the Ferrari logo, the origins are a bit less straightforward. It’s said that the prancing horse in the Ferrari logo was used by World War I Italian fighter pilot Francesco Baracca on the side of his plane.
Enzo Ferrari himself recalls meeting Countess Paolina of Ravenna after winning a race at the Savio track in 1923. It was she who would tell Ferrari to add the logo to his vehicles, stating it would bring good luck.
As he tells it, she explained the logo adorned her son Count Francesco Baracca’s World War I fighter plane. He was Italy’s top fighter pilot. The first version of this logo with the distinctive yellow shield first appeared on the Ferrari Alfa Romeo in 1932. Overtime, this logo would be redesigned from the coat of arms shield to the more simple rectangle that you probably recognize on vehicles today.
Learn more about the Porsche or Ferrari logo with us at Porsche Westlake today or check out other Porsche information on our website. If you have any questions about our new models, our services, or more, don’t hesitate to contact our team.
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